Tag: testing

2010 Pre-System Training

Timothy Seward – Pay-per-click: The Secret Weapon

Post author By Ken McCarthy
Post date February 11, 2010
3 Comments on Timothy Seward – Pay-per-click: The Secret Weapon

Pay-per-click: The Secret Weapon

Timothy Seward and his company ROIRevolution provide pay-per-click account management services to over seventy companies.

His clients spend anywhere from a few thousand to over $500,000 a month on their media buys.

And all this traffic is carefully tracked, tested and optimized for maximum profit.

In this call. Timothy and Ken get into the “nuts and bolts” of what it takes to run pay-per-click ads profitably.

Listen to the audio of my interview with Timothy below:

Or click here to download

Tags AdWords, Conversion, media, optimize, pay-per-click, profits, testing, track, traffic

Videos

Drayton Bird – System UK Part Two

Post author By Ken McCarthy
Post date December 20, 2009
No Comments on Drayton Bird – System UK Part Two

Testing

Tags testing

Videos

Tom Leung from Google

Post author By Ken McCarthy
Post date December 17, 2009

How to use Website Optimizer

Tags Google, testing

Faculty Interviews - 2009

Dr. Karl Blanks and Ben Jesson

Post author By Ken McCarthy
Post date January 16, 2009
6 Comments on Dr. Karl Blanks and Ben Jesson

More money from every click

What happens when you combine a rocket scientist with an Internet marketer?

You get one of the best conversion agencies on earth.

One of only a few Google-certified advisors based outside the US, conversion-rate-experts.com specializes in showing businesses of all kinds how to get more money – a lot more money –
from their traffic through better conversion.

One thing though. To work personally with Karl and Ben your business needs to be doing at least $10 million a year in sales.

Karl and Ben were stars at our UK Intensive in London and I asked them to make the long trip and join our All-Star faculty in London.

On this call they share the low cost, and sometimes even free, methods they use to boost their clients’ profits and bust some of the “guru” myths about what it really takes to succeed in Internet marketing.

Tags advisor, Conversion, money, profits, rocket scientist, testing, traffic

Faculty Interviews - 2008

Richard Mouser – The Secret Sauce

Post author By Ken McCarthy
Post date March 23, 2008
4 Comments on Richard Mouser – The Secret Sauce

One of the overwhelming advantages that the Internet has over any other marketing method is the ability to let
you track and test results.

System grad Richard Mouser experienced the power of this first hand. After his first System Seminar he learned how to reduce his cost per sale from $80 to just $8.50,
resulting in an explosion of profits for his business.

I asked Richard to join the faculty last year and share how he used tracking
and testing to do it. The folks who attended his session gave him a 100% thumbs up across the board.

This year, he’s coming back with an even better show. Here’s the preview:

Tags Taguchi, testing, tracking